Lucchino is building ballpark legacy

Updated: May 4, 2004, 12:20 PM ET
By Jerry Crasnick | ESPN Insider
Larry Lucchino loves discussing ballparks, and not only because ballpark talk is a respite from George Steinbrenner, the Evil Empire, Gene Orza, Scott Boras, rehashing the failed A-Rod trade or speculating on Pedro Martinez's future with the Boston franchise.

Where most of us see a concession stand, Lucchino's mind embraces the total fan experience, from length of wait to accessibility of the concourse to quality of the mustard on the hot dog. He's quick to point out, for example, that ballparks and stadiums are completely different entities. He's also passionate in his belief that the ballpark experience entails more than watching a game.

"There's something exceptional for people about their ballpark," Lucchino said. "Everyone feels it's a public building that they own a piece of, because of its importance to their lives as they're growing up."

Jerry Crasnick

ESPN Senior Writer